My Blog

Insights

My experiences with Entrepreneurship, Start Ups, User Acquisition, Platform Development, Direct to Consumer Brand Growth

Affiliate Marketing

Have Employees? Are you getting the most out of them?

3:30 am on a Saturday morning. I've been traveling around the world and my timezones are all messed up. So I woke up after going to bed at 10pm and started looking at Facebook to catch

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Affiliate Marketing

Earn More $ with a Throughput Management System - 3 of 3

Step 4 – Deciding who to hire. I break people to hire into 3 categories. Expensive high value people, support people and outsourced people.

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Affiliate Marketing

Earn More $ with a Throughput Management System - 2 of 3

Step 2 – Sort our List. Now that we have our list of what we do lets rank this list by high value time spent.

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Affiliate Marketing

Earn More $ with a Throughput Management System - 1 of 3

“Either you have money or you have time, but very rarely do you have both” Not sure who wrote this but I’ve heard it many times. And couldn’t be closer to the truth.

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Affiliate Marketing

A4D - Ad: Tech NYC 2013 - Party Invitation

Are you headed out to Ad: Tech NYC 2013? If so I’d like to personally invite you to our Party we’re throwing at The Griffin nightclub.

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Affiliate Marketing

Conversation with an affiliate with 9 months of experience and stuck

I get hit up a lot during the day by people that are having some challenges in their direct marketing business. Typically the problems are the same.

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Affiliate Marketing

Jason Akatiff & Performance Insider Interview - how I started, Industry direction, affiliate game

I want to thank Jennifer for coming down to San Diego to do an interview with me.

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Affiliate Marketing

Write down all the reasons why it won't work!

I’m sure some of you sat in on my talk at the A4D meetup. And or read through my Deck I posted a week ago. But If you only saw the deck then you might have looked at this one point and said “oh yeah that makes sense”

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Affiliate Marketing

Marketing Math Worksheet - Lesson 4

Head feeling something like this? Now that we have EPC and CPC figured out we can go back to our first equation.

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General

Marketing Math Worksheet - Lesson 3

Even if someone is buying on a CPC most traffic sources back everything out to a CPM.

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General

Marketing Math Worksheet – Lesson 2

So now that we have the decimal version of the percentage we can do some basic math to figure out our how many clicks we get per 1k impressions we serve.

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Affiliate Marketing

Marketing Math Worksheet - Lesson 1

Our whole business is driven by a fairly simple math equation. The CPC, cost per click, has to be lower then the EPC, earnings per click.

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